Due to its highest population in Africa, Ethiopia is an important market to our company. Our main objective to participate in this trade show is to create visibility in the market and get distributors. The quality of the contacts in the event is exceptionally good in general. We got very important contacts from different interested participants that we will need for the business going forward. We can say, the show was a big success. We are now looking forward to participating and sponsor the next session.
Mr. Douglas Malala, Business Manager East Africa, Evonik Nutrition and Care Gmbh